TASCAM veteran to helm Product Marketing for the Americas
Las Vegas, NV, April 18 2016, NAB (booth SL4705) - TASCAM has named Jeff Laity as the new Director of Product Marketing. In this new role, Jeff will oversee all TASCAM and TEAC products from initial concept and throughout the retail lifecycle.
“Jeff’s history with TASCAM, coupled with his deep understanding of the products and the market make him the ideal candidate for this position,” said Jim Mack, Executive Vice President for TASCAM and TEAC Consumer Audio. “Empowering Jeff to focus in this area will enable him to marry TASCAM’s varied technologies with existing and emerging markets in new and powerful ways. The result will be products that help our customers be more creative, more productive and more successful.”
Jeff Laity has over twenty-five years of experience in pro audio, over half of them at TASCAM. He has also performed marketing duties with brands including Alesis and Amek. In addition to his work in the corporate realm, Jeff actively works in post-production audio and as a composer for film and television. And in what’s left of his spare time, Jeff is an award-winning underwater photographer.Tweet